GeoEgo – Interactive Travel Service

Naming · Concept · Branding
I created the naming and concept for GeoEgo, a digital service designed for passionate travelers.
Conceived during the lockdown, GeoEgo is an interactive scratch map that allows users to mark visited cities, collect city crests, and unlock achievements based on their journeys.
The brand embodies the idea of making travel personal – where every trip becomes part of one’s own story and identity.
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